Writer | Editor | Storyteller
Creative human · Writer · Editor · Marketer · Storyteller
If you need it, I can write it.
(Or creative direct it, edit it, or improve it.)
The old saying goes that a jack of all trades is a master of none, though its often better than master of one. I've done everything from marketing the world's premiere image editing app to editing and promoting vampire comics.
If you need the master of one, look elsewhere. If you need someone with diverse experience who can solve any problem, hey! I'm Jim!
Short, sweet copy and creative samples.
"A great team player who checks his ego at the door, Jim is funny, warm, insightful, and dependable. Truly, among the best of the best."
Laura Holland Belk
Senior Creative Director at Adobe
Long, strong copy and creative work.
"Included in his many talents is the capability to keep a cool head during stressful times, negotiate intense complexity, and write intensely beautiful copy."
Ciana Wilson
Associate Creative Director at Adobe
Copy and creative in motion.
"Jim Gibbons is one of my favorite writing-focused CDs ever. Cannot recommend enough."
Rachelle Hollabaugh
Art Director at Adobe
Oldies but goodies.
SEO articles can — and should — put the fun back in function.
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Client: Adobe
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Asset: Case Study about a massive SEO project
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Skills showcased: Copywriting, Copyediting, Project Management, Interviewing and Researching, Content Strategy
Summary of the successful first year of a three-year program where I led the creative team that would go on to produce over 700 SEO pages for Adobe, leading to over +15 million views (and counting).
A few favorites from the program
Almost the ancient past, but goodies.
The Keys to Agile Account-Based Marketing
Client: Bonfire Marketing Company
Asset: Ebook
Skill showcased: Copywriting, Content Strategy
How Diversity Can Fuel Innovation
Client: Intel
Asset: Blog
Skill showcased: Copywriting
Accelerating the Future with Intel FPGAs
Client: Intel
Asset: Infographic
Skill showcased: Copywriting, Ghostwriting
Why Storytelling Is a Must in Marketing
Client: Bonfire Marketing Company
Asset: Blog
Skills showcased: Copywriting
Overcome Branding Problems with Face-to-Face Marketing
Client: Derse
Asset: Blog
Skills showcased: Copywriting
Take On Noisy Neighbors in the Cloud
Client: Intel
Asset: Infographic
Skill showcased: Copywriting
The Copywriter's Reading and Resources List
Client: Bonfire Marketing Company
Asset: Blog
Skills showcased: Copywriting
Don't Make Them Wait: Faster Resolution Moving From IVR to Digital
Client: Nuance
Asset: Infographic
Skills showcased: Content Strategy, Copyediting
Client: Bonfire Marketing Company
Asset: Landing page, blogs, videos
Skills showcased: Content Strategy, Copyediting, Copywriting (blog, landing page, videos),
Risk Mitigation In Product Design: Part 1 and Part 2
Client: Simplexity
Asset: Blog
Skills showcased: Copyediting
"Jim's exceptional organization, drive, and creativity were instrumental in leading a team of copywriters, editors, and strategists to ensure a continuous production workflow. "
Megan Trevarthen
Ecommerce CX Lead at Les Schwab
Previous clients and jobs
Derse, Viewpoint, Simplexity, Nuance, Cvent